Suzie Betts
A life-changing moment occurred in her late 40s when she experienced a sports-related breast trauma. This pivotal event, combined with her two active daughters, ignited her determination to ensure that no young female athlete would endure a similar fate. Her mission to safeguard breast health and introduce a ground-breaking market for breast protection led to the creation of Boob Armour.
Designed by women for women, Boob Armour emerged as an innovative solution meticulously crafted to provide confidence not only in sports but also in various industries where breast protection is paramount. From trades and mining to frontline work and defence and military roles, countless women have been exposed to potential risks without the protective measures they deserve. Boob Armour's breast encapsulation impact-absorbing inserts effectively shield against immediate and long-term breast trauma, reflecting Suzie's unwavering commitment to promoting breast health and safety across different spheres of life.